Women drive 85% of all brand purchases. Why then are there not more companies that cater to women’s needs – especially when our health is involved? Recognizing the “power of the pocketbook” to shift consumer demand towards healthier, more sustainable products, Sustain’s Meika Hollender created toxin-free sexual health products that donate profits to women’s reproductive health organization’s in the US. Because if women don’t put women first, who will?

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